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  • Deko Finance option is available on courses, over £299
  • 12, 24, 36 and 48 Month Repayment Plans are available
  • Adjust your deposit to effect your monthly payments
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  • Starter Kits
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Privacy Statement

Statement of Intent

The Beauty Academy is strongly committed to protecting the privacy of its website users and customers, including students who as part of their course enrolment are provided access to The Beauty Academy Student Portal. This policy relates to the personal information that you may be asked to provide when using this website and/or The Beauty Academy Student Portal website. This includes personal data, email address and other pieces of specific personal data to you.

We set out below our specific guidelines to inform you of the specific information we collect, how we use this information and what options you have in sharing this information with us when you visit our website and/or student portal website.

Protecting your privacy is a significant part of our commitment to providing you with a high quality shopping and learning experience. Click on the dropdown titles below to learn more about our Privacy Policy.

What information do we collect?

We are the sole owner of the information collected on this site and through our communications with you. We will not sell, distribute or lease this information to third parties unless we have your permission or are required to do so by law. The Beauty Academy collects information from our users at several different points on our website and the information being gathered is specified upon each form. We also may gather or verify information with you when communicating with you by telephone, email, using the Live Chat option on our website or when accessing our Student Portal website.

The information we collect from you when enquiring, booking a course and/or processing your order or providing access to our Student Portal website (dependent on course), or as part of an online service such as a form submitted by you on our website(s) is exclusively for use by The Beauty Academy. This list is not exhaustive but may for example include your email address, contact telephone number, date of birth, home address, first and last names and information relating to any courses or education you have previously attained or completed.

We require this information to understand your needs and provide a better service to you. We require this information for reasons such as; to contact you at your request or as part of delivering a service you have paid to receive; periodically send you promotional information about new courses/products, events, offers, updates or information which we think you may find interesting or require to know. We will also use your data as part of internal record keeping.

Site Statistics

We do gather non-personal data regarding site visitors (both website and Student Portal website). This is provided to use statistical information on visits to pages, type of browsers being used to view the sites, paths taken through the sites and other general information. This information is not linked to a particular person.

Cookie Policy

How we use Cookies

We use information gathered from cookies to help improve your experience of our website(s). Some cookies are essential so you can navigate the website and use its features. We use Google Analytics to collect traffic data about how users use our website(s) and what content is most useful to our visitors. Targeting and advertising related to cookies are used to deliver advertising that is most relevant to you and your interests. They are also used to limit the number of times you see an advert as well as to measure the effectiveness of the advertising campaign. Where and if used, they are usually placed by the advertising networks with our permission.


We use third party shipping companies e.g. Royal Mail, UPS etc. to ship orders of physical products such as starter kits. We also use third party suppliers of products such as starter kits which supply products direct to our customers. Information may be provided to these companies only with the express purpose of being able to directly supply your ordered product/service to you. These companies do not retain, share, store or use personally identifiable information for any secondary purposes.


Disclosure of Information

In addition to these safeguards, your personal data is protected by the Data Protection Act. This provides amongst other things that the data we hold about you should be processed lawfully and fairly. It should be accurate, relevant and not excessive. The information should be kept up to date, where necessary, and not retained for longer than is necessary. It should be kept securely to prevent unauthorised access by other people. You also retain the right to request access to any information held by you to check its accuracy, request amendments to the information where you believe they may be inaccuracies, or for the removal of the information from our system or moving of the information to an alternative source/location. Requests can be made in writing for such access, changes or removal. We commit that we will process such requests as required within a timely manner.


The Beauty Academy take every precaution to protect our users’ information. When users submit sensitive information via the website, your information is protected both online and offline. When our registration/order form asks users to enter sensitive information (such as credit card number and/or contact information), that information is encrypted and is protected with 128 bit encryption over an SSL connection. While on a secure page, such as our shopping card checkout forms, the lock icon on the bottom of Web browsers such as Netscape Navigator and Microsoft Internet Explorer is displayed as locked. Furthermore when accessing content and/or uploading documents to the Student Portal website, you are protected through an SSL (HTTPS) connection.

The Beauty Academy is bound by the Data Protection Act and will comply with its requirements at all times. Any details you give will remain completely confidential. All data gathered will be processed using our secure customer relations management cloud-based software system which is supplied by the third party provider. We are committed to ensuring that your information is secure and in order to prevent unauthorised access or disclosure, we use only an online software system that has security management processes in place which are compliant with the requirements of ISO 27001.

An email will be sent to you to provide access to the Student Portal website initially (if relevant to your course booking), at which time you will be able to set your own login password and confirm the contact details held about you. Having gained access to the Student Portal website, we would strongly recommend that you do not divulge your username and password to anyone. Please ensure that others cannot access any of your personal data especially when using a shared or public access computer terminal or open connection to the internet.


The information contained in this website and upon the Student Portal website is for general information purposes only. While we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the websites or the information, products, services or related graphics contained on the websites for any purpose. Any reliance you place on such information is therefore at your own risk.

In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with the use of this website or the Student Portal website.

Through this website and the Student Portal website, you are able to link to other websites which are not under our control. We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

Changes to Privacy Policy

We may update this policy from time to time by updating this page, this allows our users to always be aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We will use information in accordance with the privacy policy under which the information was collected. This policy was last updated 10 January 2018.

We reserve the right to modify and update the terms and conditions of this website and the Student Portal website at any time, the latest terms and conditions statement can be found. In continually striving to improve our service for users / students, we need to be able to enhance the site in ways deemed appropriate.

Our Expert team of tutors based across our 9 Training Schools are all qualified to the highest levels, with years of industry experience and all friendly and excited to welcome all our fantastic students